OUR STORY
Founded in 2007, A2Bplanning is the collaboration of two seasoned researchers and strategists, Marilyn Monturio and Kate Van Dam. They bring:
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Two Masters degrees in Marketing Research
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Over 50 years of combined brand strategy and marketing research expertise
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Experience from all three sides of the business - agency, client and supply
Marilyn and Kate have vast experience providing brand strategy for agencies as well as designing and conducting both qualitative and quantitative research directly for clients.
DIRECT CLIENTS
We couldn't be prouder of the amazing brands we've had the opportunity to work directly with over the years. Industries include alcohol & spirits, education, energy, food & beverage, footwear, financial services, technology, not-for-profit and retail.
AGENCY PARTNERS
We’re fortunate to work with the best and brightest marketers at the most creative agencies in North America.
Through these agency partnerships, we've had the opportunity to work on over 50 amazing brands including:
Alltown
American Red Cross
Amtrak
Baileys Coffee Creamer
Bank Midwest
Bank Newport
Best Buy
bfresh
Bissell
Bose
Boston Private
BrightFarms
Clinique
Cosco
Customs & Border Patrol
Dell
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DraftKings
Envestnet
Edward M. Kennedy Institute
Fidelity
Harvard University
The Hewlett Foundation
Hood
Hotels.com
JAMRS
JetBlue
LiUNA
LoJack
Massport
Mattress Firm
MBTA
MEFA
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Miller/Coors
MIT
Muck Boots
Nissan
Partners in Health
Pearle Vision
Progressive Insurance
Royal Caribbean
Safety1st
Santander
SolarCity
Steward Health Care
TD Garden
Tyson
University of Massachusetts
United States Marine Corps